Conducting a Review After the Project Has Ended

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At the end of a project, at that place are a couple of things you tin do. Yous can hand the files or materials off to the customer, a printer or upload them to a server. Then, you bill it and forget it.

Bad idea.

A ameliorate idea is to deport a follow-upward meeting. Sales and building client relations are, or should exist, an ongoing process. A follow-up meeting helps to enhance value, fortify trust and cement the relationship. Information technology helps you practise a better job next fourth dimension effectually. It differentiates you from the other guys whose policy is: Practice it, bill it and forget information technology.

Schedule a Follow-up Meeting

Those other guys are going to be spending a lot of time and coin finding a steady stream of new clients, rather than leveraging their existing clients for additional concern. The truth is in the Pareto Principle, also known as the 80/20 Dominion. When applied to business, the Rule states that 80 pct of your business revenue comes from 20 per centum of your clients.

It tin price up to five times more to state a new customer than it does to build on your existing ones.

That picayune tidbit is a handy piece of information to mull over in your mind. To continue information technology company, here's another factoid: Information technology can cost up to five times more to land a new client than information technology does to build on your existing ones. Some sources go and so far as to say x percent. Suddenly, it becomes credible why yous should foster and build on your electric current client relationships. The follow-upwardly meeting is one tactic to help you exercise that.

When the projection is completed, fix up a coming together with your client. A dejeuner is handy for this and ofttimes a less stressful environment without a ton of interruptions. If you piece of work with remote clients, it probably doesn't make likewise much sense to fly halfway across the Earth for luncheon. That tends to eat into your turn a profit margin. Fortunately, we live in the miraculous Internet Age, which has made working with remote clients as easy every bit local ones. Sometimes, even easier.

There are a few options for remote follow-up meetings. It tin can exist a uncomplicated instant messenger conversation, or email back and forth. Both volition give you a paper trail and documentation. Skype is a great tool for conducting online meetings with or without video. GoToMeeting is another option, as are Google's Talk and Voice products. Always be sure to inquire your customer most their preference for online meeting tools. Information technology may require a bit of testing, only once y'all work out any kinks, these tools can be equally constructive every bit a face-to-face meeting.

Post-obit upward virtually client satisfaction can be a scary affair, but if you do, you'll become a better service provider. Here are some of the questions you'll desire to ask during the meeting:

• How do they feel the projection workflow went?
• What went well and why?
• What wasn't so hot and why?
• Was the quality of the work what they expected?
• Did the overall process and experience get every bit expected?
• If non, is there anything that should change for the next project?
• Were in that location whatsoever unanticipated things? If so, what can be done to help eliminate surprises?
• Are there updates, changes or revisions planned for the time to come?
• Can you prove the project in your portfolio (it's ever a good to ask to avoid potential hassles downward the road)?

These are but to jump starting time your efforts. Over time, y'all'll develop a list of questions that work for your specific circumstances.

This is also a keen time to ask if there are any services or materials that would necktie into or enhance the previous project. In other words, the up-sell. This is a offset cousin to gathering testimonials and referrals, which is the subject of the next posts in this series.

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Based in the Greater Fort Lauderdale, FL surface area, Neil Tortorella brings with him over 30 years feel as an laurels-winning graphic designer, author and marketing consultant. He has operated his own design and marketing consulting exercise, Tortorella Blueprint, for 25 years. Tortorella is the author of Starting Your Career As A Freelance Spider web Designer, published in 2011 by Allworth Press.

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Source: https://business.tutsplus.com/articles/when-the-project-is-over-the-follow-up-meeting--fsw-24424

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